Glad you are here.

I'm a designer and human who still believes that one can stand at the intersection of technology and humanities and change the world, by getting their hands dirty.

Currently, I'm crafting koupon.ai, while I completed my Master's degree in Human-Computer Interaction and Design at the University of Washington.

Before HCI+Design at UW, I was a designer in fintech and automotive industries. I enjoy designing products delivering care with thoughtful details and those that are disrupting or challenging traditional form factors.

Glad you are here.

My Design Philosophy

As a designer and simultaneously a user, I scrutinize every product I encounter and interact with in granular detail. My goal is to distill the best attributes and eliminate the impurities. This, coupled with my own design experience, culminates in my design philosophy.

Much like Dieter Rams' Ten Principles for Good Design, I envision a day when I can design with minimal constraints. When that day arrives, here's what I plan to do.

  • Playful and fluid interactions to ease the understanding and bring a sense of control.

  • Simple and minimal. Low cost to understand, and fewer distractions to use.

  • Warm. Show the care and intention of solving problems.

  • Use correct, emerging, and future-proof tech.

When I am not designing?

I am a cat owner, a foodie, a podcast host, a Hyrule traveler, and a casual poker player :-)

I spend time crafting another type of beautiful - food

I spend time with my cat Zelda, watching her watch me design

I spend time with friends, recharge by hanging out and having deep convos

Seattle, WA

January, 2024

Seattle, WA

January, 2024